Paid Search (PPC)
Google Ads allow you to reach customers who are searching for your product or service. Get your ads seen by customers who are ready to buy.
We make your Google Ads campaign fly
Keyword research underpins every campaign. Using industry leading tools in conjunction with Googles own keyword planner we will find the perfect keywords for your campaign.
Awesome Campaign Structure
It sounds boring but applying best practice campaign structure that focusses on quality and relevancy will lower your cost per click meaning your budget goes further.
Great ads shown to the right people means more clicks. We make your Ads standout ensuring we maximise their performance. Google are constantly adding new features to enhance performance and we continue to test and refine.
Our clients don't care about clicks they want real world results. We measure the things that matter to you and then optimise your campaign to deliver on them. We measure calls, enquiries and sales.
We manage your Google Ads account so you can see everything we do, and you retain ownership of all the data. We report at the end of each month providing transparent reporting on all aspects of your campaigns.
Landing Page Optimisation
We help you update your websites key pages so that your visitors convert into enquiries. Don't want to update your website, we can provide specific landing pages for your campaign.
Google Search Ads
Reach customers searching for your service, show them a beautiful ad, send them to a great landing page and watch the business roll in.
If you sell products online Google Shopping can an incredibly cost-effective way of reaching shoppers who are in the market to buy.
Running a marketing campaign without having analytics on your site is like driving a car blindfolded. We will work with you to set-up your goals in Goggle Analytics and use the date to improve your campaign.
However well optimised your PPC campaign is your landing page is a crucial factor whether you get a return on your investment. We make sure your pages convert.
Do you want some free advice?
If you would like to understand how Google Ads could work for your business our team can provide a free estimate. Already have an active account but want us to let you know how it can be improved? We offer a free account audit with no obligation to buy. Who said nothing in life was free
Frequently Asked Questions
How much do I need to spend?
It’s up to you. Our customers Google Ads budgets start at £5 per day. Take a look at our simple calculator to get an idea what sort of returns you could be getting, We will do some initial keyword research and working with you to understand your goals recommend a budget, however we understand that you may want to ease your way in and test the results, building your budget as you go.
how do I know if its working?
We provide transparent reporting. We work with you to understand your goals and help define your budget. We report on a monthly basis and show you the information you are really interested in, in plain english. We show you how your campaign has been performing and the real world results that are important to you.
Isn't PPC expensive?
The simple answer is no. You set a budget that you are comfortable with. We work exclusively with small businesses who often have modest budgets. The thing they all have in common is they want a return on their investment. It is important to set a reasonable budget which will be dependant on the product or service you are looking to promote. Whatever the industry the most important element of marketing is whether it provides a financial return.
are there lengthy contracts?
We don’t believe in locking customers into long contracts. We want to work with customers who see the value in what we provide and who want to work with us. We want our service and results to be the reason you stay with us. Ultimately you are in control and can walk away at anytime. We work on a rolling monthly basis, all you need to do is let us know and whilst we will be sorry to see you go we will work with you to ensure a smooth handover.
Why do you work with SME's
We believe small businesses often get a raw deal with digital marketing. We want to be part of a change that delivers quality service to businesses with smaller budgets. We enjoy working with clients who are facing the same challenges we face growing their own business.
Do I need a google Ads account
Yes, we manage your campaign in your own Google Ads account. This is better for you as not only can you see everything we do on your behalf, you also benefit from our team working on your account. If you decide to move on you retain all the data and the management that has been done on your account. We work on your behalf.
understand if google ads will work for your business with our free PPC consultation.
Why Landing Pages Matter
Landing pages make the difference between a campaign that delivers you a profit and one that doesn’t. Relevant landing pages increase your quality score which means you pay less per click to Google. Imagine you increase your landing page conversion from 2% to 4%. Sounds boring but you have just halved the cost of an enquiry or a product sale.
Get In touch
Call us anytime to discuss your project